New Belgium taps Perkins+Will for NC expansion
New Belgium will transform a brownfield into an eco-friendly headquarters with the help of Perkins + Will.
New Belgium Brewing Co. has chosen design firm Perkins+Will as architect for its first expansion on the East Coast.
Fort Collins, Colo.-based New Belgium announced in April that it will spend $175 million to build its second location, a 150,000-square-foot facility with a 200-barrel brewing system, tasting room and on-site process wastewater treatment center, in Asheville, N.C.
The Charlotte office of Perkins+Will will lead the design team for the project, with members from the firm’s Chicago, Atlanta and Boston offices participating to transform what is now a 17.5-acre brownfield site. Plans call for a focus on sustainability and eco-friendly features.
“As someone who is both a lover of beer and Asheville, this is a dream project,” David Geiser, principal and managing director of Perkins+Will’s Charlotte office, says in a press release. “Culturally, this is a partnership of like minds and we’re thrilled to be working with a company as innovative, focused on the social responsibility of taking on a challenging brownfield site and motivated in their pursuit of sustainable operations as New Belgium.”
Construction is expected to start in 2013. New Belgium hopes to have beer flowing at the facility in 2015.
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